Seth Godin Day
Our local marketing group is having a social get-together in a week or so, and we’re also making this our ‘Seth Godin Day’. I’m a big fan of his practical ideas and great insights that we, as...
View ArticleThe Megaphone Concept from Seth Godin
In Small is the New Big, Seth talks about flipping the funnel. It’s a great way to think about the new world of marketing. Here’s a synopsis of his riff. I highly suggest you take a peek at it:...
View ArticleBusiness owners and marketers…PLEASE don’t be a spammer!
Permission marketing is a MUST and shouldn’t be ignored. You may think buying that big email list is the best way to reach lots of people who can sign up or buy or whatever…but that pretty much makes...
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